Written by Chris Gonzalez
I recently had a meeting with a local business owner who wanted to learn about becoming a sponsor. I got my hands on a sponsorship package and then got oonline to do some research. I thought that I was pretty well prepared but what a surpirse. Its important to ask for help in these types of situations, so i spoke eith our staff partner. I gor some pointers there and off I went.
One of the hardest part of trying to win over a sponser is conveying the message of what is Relay to someone. It's hard to put so any good things into a small paragraph or 5 minute speech. I found the following in some Relay for life documents on the web. It is available via our literature section.
Sponsorship Donation Ask
Would you be willing to join in the fight against cancer by becoming a sponsor for the Relay For Life of (event name)? This 24-hour celebration is a team event to fight cancer. Our Relay For Life will take place on (event dates) at (event locations). A highlight of the event is the Luminaria Ceremony on Saturday evening, a time to remember and honor loved ones that have faced cancer. Glow sticks or candles are placed in bags around the perimeter of the track, in honor or memory of cancer patients.
We invite you and your business to become a partner in making this a successful event. In exchange for your contribution you will receive a variety of benefits including recognition on our event T-shirt. Moreover, as a sponsor for the Relay, you will create an awareness of your commitment to our community and to the fight against cancer. Cancer touches everyone in some way. More than 75 percent of the American Cancer Society dollars are dedicated to research, support for cancer patients and their families, and public education.
A lot of it will fall into place once you start talkimg about it. So make sure you maintain a good pace and be as sincere as possible. Thanks for reading.